Vietnamese Coffee Exporter


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Coffee is loved unanimously around the globe and is being developed into a more highly sustainable commodity thanks to the cooperation and commitment of the world's farmers through to its consumers.

Local communities

The coffee-growing communities in Vietnam make up a large proportion of the population. HELENA is fully aware of the commitment, importance, and responsibility needed to help support and work with these communities. HELENA works on several social projects from small to large, independent to group-driven, with a universal aim of making a difference in the lives of those we work with. Training courses, fieldwork, and interaction with our farmers are part of HELENA's commitment to excellent communication. This transfer of knowledge and improved farming techniques guarantee a higher and more stable income for the farmer.


HELENA is committed to doing everything possible to ensure natural environments are protected and conserved in the best possible way. HELENA supports training groups on good farming, first aid, fire safety, and GAP (Good Agricultural Practice) to encourage farmers to use safe and responsible methods that benefit the farm and its surrounding environment. Farms are visited and surveyed regularly to maintain the comprehensive standards set by the certificate awarding bodies to provide the farmers with support and encouragement.


The overall objective of the Helena Strategy is to build commodity-producing agriculture and, at the same time, develop agriculture based on local advantages in the direction of modernity with high productivity, quality, efficiency, sustainability, and competitiveness. Belongs to the leading group in the region and the world, firmly ensuring national food security, making an essential contribution to socio-economic stability and environment, responding to climate change, and effectively implementing international commitments to reducing greenhouse gas emissions;

Conservation Helena Coffee

Helena's Mission for Sustainability


Sustainable agriculture development

Ensure development opportunities for future generations, adaptability, and resilience to changes, balance and harmonize environmental, social, and economic factors, renewable raw materials, and energy... in coffee production.


Organic and ecological agriculture

We apply environmentally friendly production processes, protecting the landscape, rational and economical use of input materials and resources without adverse effects on the environment and human health, and respect and apply natural laws to develop favorable and diversified coffee agriculture.


High-tech agriculture

Developing and applying scientific and technological advances to improve productivity, value, quality, adaptability, production efficiency, and loss reduction... Agricultural development smart, precision agriculture, digital technology application,...


Responsible agriculture development

Meeting consumers' needs on food hygiene and safety, ecological environment and social justice, climate change adaptation...; protecting the legitimate rights and interests of producers and traders, and ensuring fairness for small producers and disadvantaged groups.


Sustainable co-oporation

Linking agriculture with industry and services, between localities through the development of "Clusters of industries," between domestic value chains and global value chains; between the rural economy and urban economy, farmer households and domestic and foreign enterprises


Fairtrade Cetified

The Fair Trade Certification seeks to increase welfare for small farming families and communities by safeguarding ethical trade practices at every stage in the supply chain. A Fair Trade Certification guarantees a minimum market price for all Fair Trade coffee plus a $0.20 premium per pound. All Fair Trade premiums are designated for social, economic, and environmental development projects democratically elected by each community based on the greatest need.

The USDA Organic certification on our products signifies they were planted, harvested, and processed with great environmental care that preserves or enhances the ecosystem. This includes wetlands, woodland, and wildlife conservation. Synthetic fertilizers, sewage waste, irradiation, and genetic engineering are strictly forbidden. USDA Organic coffee also averages a $.0255 per pound increase in the market price for coffee producers.

Rainforest Alliance Certified

The Rainforest Alliance Certified seal ensures that our coffee is regularly audited to meet strict social, environmental, and economic sustainability standards. These standards seek to promote and continuously improve biodiversity, natural resource conservation, effective planning, and farm management systems and improve livelihoods and human well-being.

Direct trade means we have a one-on-one relationship with the farmers we source from. Their coffee comes straight from the farms to us, without any middlemen. The direct trade model ensures farmers get paid a higher premium for their crops, and we can set a higher quality standard. Because there are no intermediaries, farmers gain a more significant return on the sale of their coffee.

Helena Coffee Vietnam

For Sustainable Coffee Agriculture - Together Make A Better World!